Animal campaigns

 

Viva! Animals launches dynamic campaigns to expose factory farming. Most animals spend their short lives in misery, imprisoned in squalor and exploited for human use. Their endless suffering is kept out of sight behind closed doors and so it falls to Viva! to expose the truth. We film and photograph the conditions on factory farms to show the public how animals really live and urge them to choose vegan. We take our undercover footage and run nationwide media campaigns, hitting the headlines with our shocking images. We take to the streets to show the British public where their food really comes from.

 

Lice-nsed to kill

More than half the fish on our supermarket shelves are reared on intensive fish farms! But what lurks beneath the surface?

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Hogwood: a modern horror story

Hogwood the Movie – all about. Each day, you are bombarded with messages reassuring you that the UK has the highest welfare standards in the world. Through careful marketing and misleading labels, we are led to believe that farmed animals are well cared for and that eating meat is natural, normal and necessary. It’s time to uncover the truth.

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The Big 3

Chicken, Cheese and Chocolate? Yes, You Ve-can! Our BIG THREE campaign helps Britain to overcome the most common obstacles to veganism.

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Investigation: Broilers

An undercover investigation into the UK’s three largest chicken producers reveals the miserable reality of life on dismal factory farms.

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Some people actually eat them

Did you know: every year in Britain, around one billion baby animals – including 15 million lambs – are killed behind the closed door of the slaughterhouse, simply for human consumption?

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Investigation: Rainbow Trout

Rainbow trout found severely overcrowded and suffering from stress, abrasive injury and predation in ‘high welfare’ fish farms supplying luxury food retailers.

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