Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
Vegans ‘have the worst diets and are less likely to cook from scratch’ say the Sun headlines this week. We decided to do some digging.
News headlines today say that honey may be a better treatment for coughs and sore throats than antibiotics – which are usually useless for treating a cough! So is there...
Juliet Gellatley, our Founder and Director, has won a prestigious award commemorating Viva!’s achievements over the past 25 years and celebrating Juliet’s incredible work for animal rights.
Our summer issue is out now, featuring an exclusive interview with Jerome Flynn, the presenter of our award-winning documentary HOGWOOD. We also interview Seth Tibbott, founder of the global vegan…
From his lockdown home office, Tony Wardle reckons that science has become like a magician’s trick – subject to a sleight of hand designed to deceive.
Everything you need to know about starting your own vegan garden with whatever space you have!
The animal rights documentary HOGWOOD: a modern horror story has won the Wild Animal award at this year’s prestigious British Documentary Film Festival.
Belle Vue, the UK’s largest and oldest greyhound racing stadium, has closed its doors for good.
Wondering what to have on your vegan BBQ? We’ve chosen our top five Vegan Recipe Club recipes for you!
