Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
Join some of Britain’s top experts in our virtual roundtable to explore how we can protect animals and human health in the 2020s and beyond.
We’ve all heard the saying ‘you’re only as old as you feel’. Whilst ageing is natural and inevitable, we can help ourselves feel younger, from the inside out, by including...
The Scottish government has added soya milk to their free Milk and Healthy Snack Scheme, let's hope this gets rolled out to all UK school-aged children!
Coffee has a mixed reputation but what's the truth about the beverage?
We speak to Jordi Casamitjana, the man who made veganism a protected ethical belief in the UK plus all the latest vegan news and music.
If you’re celebrating Mother’s Day this year, we have the ultimate guide to make sure the day is special even in lockdown.
The Foods Standards Agency has recalled frozen raw breaded chicken products – such as nuggets, goujons, dippers, poppers and kievs – which are contaminated with salmonella and have caused hundreds...
Another strain of bird flu has made the jump from birds to humans, this time in a poultry farm in Russia, bringing a potential flu pandemic a step closer.
The highly contagious bird flu virus strain H5N8 has infected seven workers in Russia proving that factory farming is a ticking time bomb for future pandemics.
