Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
Featuring flavourful delights such as banana blossom burgers, Oumph burritos, jackfruit tacos and delicious deserts, the new menu rivals traditional Mexican dishes both in terms of flavour and choice. “We…
Audrey first contacted me when I was in my twenties after hearing me on BBC Radio 2 creating a bit of a storm with a campaign urging teens to protest…
Listeria bacteria are common and have been found in a range of chilled ready-to-eat foods including pre-packed sandwiches, pâté, butter, soft cheeses, cooked sliced meats and smoked salmon. The bacteria…
Veganism is a sure-fire way to help reduce your impact on the planet, and with recent emphasis on living as sustainably as possible, more people are beginning to move to…
Extraordinarily, nearly every one of Dimbleby’s initial pronouncements is profoundly wrong, revealing that Mr Gove either does not know his job or is determined to defend livestock farming and fishing…
The Animal Welfare (Sentencing) Bill offers a tougher deterrent for animal abuse through a significant increase from the current maximum sentence of six months to five years. Public pressure was…
Earlier this month, Animal Recovery Mission (ARM) released shocking footage from Fair Oaks Farm (US) which supplied Coca-Cola’s dairy company, Fairlife. Despite what the brand name suggests, these cows were…
The launch of the KFC’s vegan ‘Imposter Burger’ is a hot topic in the Viva! office at the moment. Everyone’s asking who will and who won’t try it. When businesses…
More and more, we hear about the climate emergency that is threatening over one million species. We hear about the health epidemic across Western countries, and how UK life expectancy…
