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Viva! The Vegan Charity

Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. Founded in 1994 by Juliet Gellatley, we have spent more than 30 years creating a kinder, more sustainable world for humans and animals alike.

Viva! 30th anniversary logo

 

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April 2024: Vegan News Minisode

In this episode, we discuss a false raw milk claim, the new documentary ‘I Could Never Go Vegan’, France’s ban on meat labels for vegetarian products, Cillian Murphy and vegan chef Kirk Haworth’s win on Great British Menu.

50by25 information graphic
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Be part of the dining revolution with Viva!’s restaurant campaign 50by25

Ride on the wave of culinary change as we work towards making 50 per cent of every menu vegan by the end of 2025 to save our planet, with Viva!’s new sustainable dining campaign.

News and blogs

Animals
Angry man

A message for angry vegans

06/01/2021  |     |   Animals

We all know the type: the misanthropic angry vegan yelling at hapless couples trying to enjoy a romantic rendezvous in Maccy D's...

Animals

2020: Viva! Review

06/01/2021  |     |   Animals

In the year that brought us a devastating global pandemic and much uncertainty, here at Viva! we have continued our fight for animals.

Podcast

January 2021: Viva! Vegan Podcast

31/12/2020  |     |   Podcast

Doing Veganuary? What you need to know about going vegan. Plus, behind the scenes of ou salmon farming investigation, vegan fashion with US label Delikate Rayne and music from Scottish...

Viva! in the media

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