Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
Our anti-dairy cinema advert Dairy is Scary is in cinemas from 25 March, for about eight weeks until we reach ONE MILLION cinemagoers! Find out more…
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
Presenters Faye and Lex bring you the latest plant-based lifestyle, food and animal campaigns news from around the globe.
Monstrous sea lice and jellyfish invasions found blighting Atlantic salmon farms during an unprecedented marine heatwave in the Scottish Highlands.
Diana Taurasi made history becoming the first player in the WNBA to score 10,000 points
The best of British included a handful of vegans at the British Masters Athletics Championships held in Derby.
Randal Plunkett, 21st Lord of Dunsany, chats with Viva! founder, Juliet Gellatley, about the pleasure and challenges of rewilding his Irish estate.
Two new studies describe how global heating is increasing and another suggests that universities should lead the way showing how we can change things around.
Rapeseed oil, rich in poly- and mono-unsaturated fats, rather than being a health hazard can actually be a healthy addition to the diet.
It’s widely accepted that the foods we eat affect our physical health but we’re often not aware that they can affect our mental health too.
Please help us reach another 18 million people with Viva!'s Takeaway the Meat TV ad.
