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Viva! The Vegan Charity

Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.

Viva! 30th anniversary logo

Celebrating 30 years of Viva!

 

Gasping for life
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Gasping for life

This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.

Are you an animal lover header
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Are you an animal lover?

This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.

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Viva!’s 30th Anniversary!

This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.

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Gorilla Defenders

There are only 1,063 Gorillas left in the whole world. Will you help them by becoming a gorilla defender?

Fake is Great
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Fake is Great

There’s no need to harm animals for the sake of a meal. Vegan-alternatives are nailing the taste and texture of meats, cheeses and milks – and, even better, they are cruelty-free!

Job advert for PR Manager at Viva!
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PR Manager

PR Manager – A fantastic opportunity to work in a busy, high-performing communications team within the UK’s leading vegan charity, Viva!.

News and blogs

Podcast

S1 E8: Dave Dictor

01/09/2023  |     |   Podcast

Dave talks to Faye live from Vegan Camp Out about how his love of animals will never abate and how easy it is to be vegan now.

Podcast

S1 E7: Sam Ryder

01/09/2023  |     |   Podcast

Recorded live at Vegan Camp Out, Sam discusses with Faye how he draws inspiration from vegans such as Lewis Hamilton, who are at the top of their professional fields.

Podcast

S1 E6: John Robb

01/09/2023  |     |   Podcast

John and Faye chat about a green future, his eleventh, all things music, fitness, and a brief history of space and time.

Podcast

S1 E5: The Vegan Queens

01/09/2023  |     |   Podcast

Miasma and Gemini sit down with Faye live from Vegan Camp Out to talk about their vegan journey alongside decades of drag experience.

Podcast

S1 E3: Calum Harris

01/09/2023  |     |   Podcast

Since 2019, Calum has been on a mission to help people to cook easy and accessible vegan food they actually want to make and that is healthy.

Podcast

S1 E2: Romesh Ranganathan

01/09/2023  |     |   Podcast

Romesh sits down with Faye before his headline appearance at 2023’s Vegan Camp Out for a candid chat about his decade-long vegan journey.

Podcast

S1 E1: Victoria Moran

01/09/2023  |     |   Podcast

In this episode, Faye sits down with best-selling author, spiritualist, podcast host and Oprah star, Victoria Moran.

Viva! in the media

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