We actively campaign on all issues relating to veganism — broadly covering animals, planet, health and lifestyle. Here you will find our most recent campaigns. Check out our media centre for our latest press releases and media coverage.
The egg-laying hen is possibly the most abused animal on earth. Born in a hatchery without ever knowing her mother, she is forced to live most of her life indoors in a crowded shed laying 20 to 50 times the number of eggs she would naturally.
Rainbow trout found severely overcrowded and suffering from stress, abrasive injury and predation in ‘high welfare’ fish farms supplying luxury food retailers.
An undercover investigation into three British intensive Red Tractor turkey farms reveals shocking scenes of suffering and abject animal cruelty, all for the sake of Christmas dinner.
Over the course of November, Viva! teamed up with Million Dollar Vegan to provide and distribute 2,000 vegan meals for homeless people.
Our Slash the Risk campaign involves placing huge billboards in the West Midlands and Bristol in November and December which will reach 12 million people.
Alarming scenes captured at Scottish salmon farms supplying major supermarkets reveal putrid conditions that lead to invasions of flesh-eating parasitic sea lice.
Factory farming is an intensive form of animal agriculture which prioritises profit above everything else. This means that animals are kept in cramped, overcrowded conditions with a lack of environmental enrichment, poor hygiene standards and low animal welfare.
In the UK around 90 per cent of turkeys are factory farmed. They’re selectively bred to grow quickly and often suffer from agonising leg disorders, joint degeneration and heart disease as a result.
Red Tractor suspends Flat House pig farm in Leicestershire, claiming to be ‘appalled’ by barbaric conditions captured by undercover investigators for Viva! Campaigns.
Read about our exposés, events and campaigns to save these bright beautiful animals.