We actively campaign on all issues relating to veganism — broadly covering animals, planet, health and lifestyle. Here you will find our most recent campaigns. Check out our media centre for our latest press releases and media coverage.
Over the course of November, Viva! teamed up with Million Dollar Vegan to provide and distribute 2,000 vegan meals for homeless people.
Our Slash the Risk campaign involves placing huge billboards in the West Midlands and Bristol in November and December which will reach 12 million people.
Alarming scenes captured at Scottish salmon farms supplying major supermarkets reveal putrid conditions that lead to invasions of flesh-eating parasitic sea lice.
Factory farming is an intensive form of animal agriculture which prioritises profit above everything else. This means that animals are kept in cramped, overcrowded conditions with a lack of environmental enrichment, poor hygiene standards and low animal welfare.
In the UK there are around 10 million turkeys alive at any one time.. They’re selectively bred to grow quickly and often suffer from agonising leg disorders, joint degeneration and heart disease as a result.
Red Tractor suspends Flat House pig farm in Leicestershire, claiming to be ‘appalled’ by barbaric conditions captured by undercover investigators for Viva! Campaigns.
Read about our exposés, events and campaigns to save these bright beautiful animals.
Each day, you are bombarded with messages reassuring you that the UK has the highest welfare standards in the world. Through careful marketing and misleading labels, we are led to believe that farmed animals are well cared for and that eating meat is natural, normal and necessary. It’s time to uncover the truth.
In our latest undercover investigation into British pig farming we expose farms supplying meat to Morrisons. Take action now.
Three in four of the world’s new or emerging infectious diseases come from animals. Responsible for nearly three million deaths a year, these diseases are largely transmitted through trading wildlife (legally and illegally) and factory farming.