Media release published at July 13, 2021

Viva! La Burger Tour – Saving the world with every bite

Viva! La Burger Tour

This summer, the UK’s leading vegan campaigning charity, Viva!, are hitting the streets to show the people of Britain just how super delicious vegan burgers are – and how they can save the planet by eating them! 

Viva!’s environment campaign #VeganNow, highlights the devastating impact animal agriculture is having on our planet and the climate crisis. Animal agriculture is the leading driver of wildlife loss and releases more greenhouse gases than the entire world’s transport sector.  

Going vegan is the SINGLE biggest action an individual can take to combat climate change – switching beef for beans can literally save our planet.

 

As part of the campaign #VeganNow, Viva! are embarking on a 5-city tour of Britain giving away thousands of FREE delicious vegan burgers with all the trimmings and encouraging the public to try vegan – all from their spectacular vegan burger van! Taste & Glory, a leading meat-alterative brand, have kindly provided their seriously epic and superior-tasting burgers for the tour.  

The Viva! team will be on hand to talk about how to make simple vegans swaps, the campaign and their super-easy one week vegan meal plan – V7.  

Watch out for the van in a city near you:  

Speaking about the tour, Will Sorflaten Viva! Senior Campaigner said: 

“We’re hitting the road this summer to show the people of Britain just how tasty and simple it is to make the world better place – just by eating vegan! 

There has never been a more important time to talk about animal agriculture and the devastating impact it is having on our health and our planet.  

Going vegan is the SINGLE biggest action an individual can take to combat climate change – switching beef for beans can literally save our planet. 

All major supermarkets have an incredible range of vegan food now, there’s never been a better time – so go on, give it a go! “ 

Stay tuned and follow Viva! on social media for updates on the tour! 

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Instagram

Twitter

ENDS

Notes to editor

  • To secure an interview while the team are on tour please contact Will Sorflaten will@viva.org.uk or call 07784716422  
  • Find more information at www.vegannow.uk  

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