Rachel Ama1Rachel Ama. Webpage. Available: https://www.rachelama.com/ [Accessed 24 October 2023]. is a successful YouTube star, vegan cookbook author, and recipe developer. Rachel draws cookery inspiration from her Caribbean and African roots to create vegan alternatives that are packed with traditional spices and flavours.
Growing up in North London, her mother encouraged lots of veggies and followed a holistic lifestyle. This upbringing, mixed with the influence of her Welsh grandma inspired her to dive into making British classics vegan. This even more so grew her belief that vegan food need not compromise on taste or nutrition.
Rachel initially cut out dairy 10 years ago due to numerous health problems as a teenager2Rachel Ama. About. Available: https://www.rachelama.com/about [Accessed 24 October 2023].. Not long after, she discovered the dark side of animal farming, learning how our current food system directly affects the environment which sparked her desicion to go vegan overnight.
She now has authored and released two cook books3Amazon. Author Profile: Rachel Ama. Available: https://www.amazon.co.uk/stores/Rachel-Ama/author/B07RLFZ513 [Accessed 24 October 2023]., cooked on UK daytime TV, launched her very own Jerk sauce range4Rachel Ama. Jerk. Available: https://www.rachelama.com/jerk [Accessed 24 October 2023]., and just launched a ready-meal collaboration with All Plants4All Plants. Webpage. Available: https://allplants.com/ [Accessed 24 October 2023]..
” I cut [dairy] out in desperation to find the root of my health issues and my life completely changed. Within a few months my health issues went away.”5Rachel Ama. About. Available: https://www.rachelama.com/about [Accessed 24 October 2023]..