Dale Vince
![dale vince](https://cdn.viva.org.uk/wp-content/uploads/2020/11/vegan-professionals-dale-vince.jpg)
Founder & Director of green energy company Ecotricity, and chairman of Forest Green Rovers football club – which serves an all-vegan menu to players, fans and staff.
“My reasons for going vegan were always taste, cruelty and health – by which I mean it is revolting as a food and a concept; it involves the most absurd cruelty, an animal holocaust; and it’s bad for human health. These ideas have found root but it’s only recently that I’ve seen diet as an environmental issue. The enormous carbon footprint of a meat and dairy diet and the incredible waste of resources involved – truly, you could feed at least 10 vegans for every meat eater in the world. Viva!’s environment campaign is so important – if you care about the planet you should be vegan. And it’s not so hard to do.”
Dale Vince