Lifestyle campaigns

Viva! Lifestyle shows how positive and easy it is to go vegan. Our lifestyle campaigns are designed to make going vegan as simple as possible. We offer a 7 Day Vegan challenge, with V7, or a 30 Day Vegan challenge — for those looking to go vegan for a month. We have taken to the streets to give the British public the opportunity to try delicious dairy-free products, including our incredible ice-cream van tour, our milkshake tour at universities, and our vegan cappuccino tour.

30 Day Vegan

FREE daily emails with everything you need to go vegan. Delicious vegan recipes, vegan meal plans, vegan nutrition, health and inspiration.

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7 Day vegan

7 Day Vegan

FREE daily emails with everything you need to go vegan. Delicious vegan recipes, vegan meal plans, vegan nutrition, health and inspiration.

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Feed the Homeless

Over the course of November, Viva! teamed up with Million Dollar Vegan to provide and distribute 2,000 vegan meals for homeless people.

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No Porkies: The Pig Industry

Do you love pigs enough not to eat them? After a successful year of running No Porkies street actions nationwide, we are looking for volunteers to run their own events in their local areas. 

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Scary Dairy

Going dairy-free is a smart move not just for ethical reasons but also because it will very likely improve your health in several ways. Try going dairy-free and see for yourself!

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Viva!ccino

Viva! took an all-vegan coffee bike to British shopping centres to hand out free vegan cappuccinos to the public!

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Viva!licious

In July and August 2018 Viva! brought the UK’s first ever vegan ice cream van tour to seven British towns!

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Viva!shake

Viva! took an all-vegan milkshake bar across the country, giving out free vegan milkshakes at university fresher fairs! 

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