This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.
There are only 1,063 Gorillas left in the whole world. Will you help them by becoming a gorilla defender?
There’s no need to harm animals for the sake of a meal. Vegan-alternatives are nailing the taste and texture of meats, cheeses and milks – and, even better, they are cruelty-free!
Viva! is exposing the reality of dairy farming like never before. We need your help to make 2024 the year where compassion triumphs over cruelty.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
An undercover investigation by Viva! Campaigns uncovers violent assaults on cows at a dairy farm in west Wales.
Viva! has launched Everyone Can Cook Vegan, a new cookbook with 100 inspiring recipes aimed at people of all skill levels.
Zero grazing is taking over the UK – and the change is spearheaded by the dairy giant Müller.
Experience the story of the wild animals across the world who are clinging onto survival because of the insatiable demand for meat and milkshakes, in our latest environment campaign video.
