Adidas Kangaroo Leather Campaign
Viva! has been fighting against the use of kangaroo leather in football boots since 2003, taking on sportswear giants Adidas.
Viva! has been fighting against the use of kangaroo leather in football boots since 2003, taking on sportswear giants Adidas.
Viva! launched its campaign against ostrich meat in 1996 and Tesco was our first target, being the nation’s largest supplier of this meat.