Act Now!
Horrified by the realities of factory farming and animal slaughter? Want to make a difference?
Act now and try vegan!
Simple Swaps
Our aim is to help you enjoy vegan food! We know that eating more vegan meals, or taking the plunge and deciding to go fully vegan, can seem a little daunting when starting out.
We’ve found that one simple approach to make your journey easier is to think of all the things you currently eat and simply swap them for the vegan versions! There has never been an easier time to try vegan with a huge range of products now available in all major supermarkets.
V7 – Vegan for a Week
Do you eat meat and want to help stop this cruelty? Try going vegan for one week. Packed with delicious recipes for breakfast, lunch and dinner, V7 contains all the inspiration you need to eat vegan. Choose from our standard plan or our high-protein plan.
Still not convinced?
Gasping for Life
Animal gassing is horrific, and the sad reality is that the vast majority of the 10.7 million pigs and 1.19 billion chickens slaughtered each year in the UK, will face this brutal end.
Investigation: Britain’s Biggest Pork Producer
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
End Factory Farming Before it Ends Us
Our harrowing investigation into a UK mega-pig farm revealed the truth about ‘high welfare’ claims – they’re a sham! Now we’re launching a new campaign and we need your support.
