Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
HOGWOOD: a modern horror story will be available to watch on Amazon Prime, Apple TV and Google Play Movies from 25 June 2020.
Red Tractor suspends farms supplying pig meat to Morrisons after Viva! hidden cameras expose shocking conditions.
THE 1957 Asian Flu crisis is the pandemic the world just doesn’t want to talk about. In February of that year, a new influenza virus emerged in Guizhou in southwest...
WE’VE been here before. In the mid-19th Century German pathologist Rudolf Virchow was the first to discover infectious diseases can be transmitted between animals and humans - coining the term “zoonoses”...
With Father’s Day just a week away on Sunday 21 June, here our top tips for the ultimate vegan celebration. We all know dads love to be treated now and...
Every year millions of farmed animals worldwide are subjected to the horrors of live transport. Join us this Sunday 14 June in calling to #BanLiveExports. Closer to home, judicial review proceedings...
A new report has found that covid-19 has made a vegan diet more appealing to people in the UK. 25% of young British Millennials (aged 21-30) said veganism is now...
Most people know that saturated fats, like those found in meat, cheese, butter, pies and biscuits, are ‘bad’ and unsaturated fats, in nuts and seeds, are ‘good’. But are some...
The 2019 Netflix documentary The Game Changers took the sports world by storm, with hordes of bodybuilders, runners and athletes going vegan to improve their health and performance.
