Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Viva!’s founder Juliet and her son Jazz reveal the shocking reality of factory farming in Britain and call for an end to animal cruelty.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Join in with our new Christmas campaign! Volunteer at one of our outreach events near you, door drop our Christmas leaflet or hold your own stall.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scandalous scenes of animal abuse have been recorded at two Red Tractor Assured farms operated by Cranswick Plc in Lincolnshire.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
Scary Dairy reveals the hidden cruelty of the dairy industry. Discover the truth and find out how you can help.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
An undercover investigation exposes the shocking conditions faced by millions of lobsters at Europe’s “Lobster Capital”.
Make the most of lockdown by signing up to Viva!’s FREE V7 lockdown challenge.
Switch to Ecotricity in November 2020 and they will donate up to £60 to Viva! There’s a lot to celebrate this World Vegan Month but so much of it is...
Vegan groups unite to provide 2,000 meals to those in need in Bristol. Action supported by Bristol MPs and renowned local musician, Robert del Naja.
Poultry farmers in the UK are now facing strict lockdown measures to try and control the spread of avian influenza. Those not complying face up to three months in prison...
Neither the Government nor media is advising us how to avoid the worst health effects of this pandemic nor are they telling us how to avoid future pandemics. Well, Viva!...
Forget 5G masts, Bill Gates and vaccination conspiracies. The real conspiracy is how factory farming is still allowed to endanger all of us whilst receiving continued support from governments worldwide.
The vegan campaigning charity Viva! calls for the end of factory farming, in light of Denmark announcing the cull of their entire mink population. Across the globe, animals are kept...
November’s podcast features all the news and updates from Viva! – celebrating World Vegan Month, the End Factory Farming Before It Ends Us campaign launch, an exclusive interview with veteran undercover investigator, Gem De...
V7 is our new vegan challenge asking you to go vegan for one week. The daily meal plans and complete shopping list makes it easier than ever to kickstart your vegan...
