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Viva! The Vegan Charity

Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. Founded in 1994 by Juliet Gellatley, we have spent more than 30 years creating a kinder, more sustainable world for humans and animals alike.

Viva! 30th anniversary logo

 

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March 2024: Vegan News Minisode

In this episode, Faye and Issy discuss Speciesism, Pignorant, the power of collaboration, Christspiracy, and the vegan cheese brand Daiya, which caused a stir online after unveiling its beef burger.

Picture of a baby pig standing on grass. Viva! logo, and text say says We're hiring! Campaigns Manager.
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Campaigns Manager

We are looking for a Campaigns Manager to drive progressive change for millions of farmed animals. If you’re a creative and strategically-minded individual with a passion for increasing veganism in the UK, this role is for you.

50by25 information graphic
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Be part of the dining revolution with Viva!’s restaurant campaign 50by25

Ride on the wave of culinary change as we work towards making 50 per cent of every menu vegan by the end of 2025 to save our planet, with Viva!’s new sustainable dining campaign.

Do vegan men have better sex?
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February 2024: Vegan News Minisode

In this episode, we discuss Joey Carbstrong’s new documentary, the vegan lunchbox that went viral and how going vegan can improve men’s sex lives.

News and blogs

Health
Chicken nuggets

Dying for a nugget?

25/02/2021  |     |   Blog

The Foods Standards Agency has recalled frozen raw breaded chicken products – such as nuggets, goujons, dippers, poppers and kievs – which are contaminated with salmonella and have caused hundreds...

Animals

Do Prawns and Shrimp Feel Pain?

22/02/2021  |     |   Animals

Search for ‘images of prawns’ on any search engine. Almost everything that comes up will present prawns in the context as something to be eaten. You’ll find them skewered, boiled...

Lifestyle

Take on an Ultra Challenge in 2021

11/02/2021  |     |   Blog

It's time to dust off those trainers, get active for the animals, and showcase what vegans are really made of! We’ve partnered with the Ultra Challenge series to offer our...

Animals

The True Cost of Salmon Harming

11/02/2021  |     |   Animals

Since 2013, the Scottish salmon farming industry has accrued ‘hidden’ costs amounting to £3.3 billion and is ‘wreaking ruin on marine ecosystems’.

Media centre

Viva! Backs Hollywood Film Exposing Nike Kangaroo Slaughter

11/02/2021  |     |   Blog

UK-based animal welfare charity Viva! have spent over two decades campaigning against the sale of kangaroo meat, ensuring that all UK supermarkets are kangaroo meat free. Now, the charity is backing an innovative short film about kangaroo...

Media centre
piglets

RESPONSE: Waitrose Unveils New Animal Welfare App

08/02/2021  |     |   Blog

If you truly believe that animals are sentient and can therefore experience a wide range of emotions, you wouldn't kill them. No animal wants to die. The only way to prevent...

Viva! in the media

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