Scroll down

 

Viva! The Vegan Charity

Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.

Viva! 30th anniversary logo

Celebrating 30 years of Viva!

 

Are you an animal lover header
Previous Next

Are you an animal lover?

This is your opportunity to have a huge and lasting impact on the gross injustice of factory farming. Help end the suffering of billions of animals now.

Previous Next

Viva!’s 30th Anniversary!

This is the remarkable journey of Viva!, a journey that began in 1994 with Juliet Gellatley founding and launching a new organisation whose main goal was to campaign loud and proud for veganism.

Previous Next

Gorilla Defenders

There are only 1,063 Gorillas left in the whole world. Will you help them by becoming a gorilla defender?

Fake is Great
Previous Next

Fake is Great

There’s no need to harm animals for the sake of a meal. Vegan-alternatives are nailing the taste and texture of meats, cheeses and milks – and, even better, they are cruelty-free!

News and blogs

Health
Vegan burger

Peak meat by 2025

06/04/2021  |     |   Blog

Europe and US will reach ‘peak meat’ by 2025 due to rise of vegan meat, fish and dairy alternatives according to a new report.

Health
Iron-rich foods

Iron – why plants are best

06/04/2021  |     |   Blog

The old myth that we need meat for iron is deeply entrenched but it’s not the best source for a number of reasons. If you want the good stuff, read...

Viva! in the media

Media logos trans

See articles

Don't miss

Hogwood documentary
V7 web

Shop now

Scroll up