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Viva! The Vegan Charity

Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. We explore the consequences of what we eat – on farmed and wild animals, on our planet and on us. We help people change their diet to be kind to all kind. Viva! was founded in the UK in 1994 by Juliet Gellatley and we have spent more than 30 years creating a humane and more sustainable world for people and all animals. Viva! is also actively campaigning in Poland and Uganda.

Viva! 30th anniversary logo

Celebrating 30 years of Viva!

 

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Viva! Podcast

The Viva! Vegan podcast is a journey into the remarkable lives and vegan journeys of celebrities that are the best in their fields. From musicians and politicians to actors and activists, Viva!’s Faye Lewis explores their individual stories.

Hens in cage at Heal Farms
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Investigation: Heal Farms

An undercover investigation by Viva! Campaigns exposes the grim reality of modern egg farming at Heal Farms in Shropshire, where over 120,000 hens remain confined in stacked ‘enriched’ cages despite the 2012 battery cage ban.

Hens in Cages
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Secure a Ban on Keeping Hens in Cages

Over seven million hens in the UK are still trapped in cages. The Government has promised consultation – but promises aren’t enough. Urge ministers to legislate now and secure a complete, legally binding ban on cages before 2029.

Shepherds Bush
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Broken Bonds

Nothing compares to the love between a mother and her baby. Yet, in the dairy industry, that bond is broken. Thousands of innocent animals suffer, unnecessarily, every single day. You have the power to stop this, go dairy-free.

Manor Farm - Piglet
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Investigations appeal

Viva! exposes the cruelty at Cranswick, the UK’s largest pig producer. Support our investigations and help end factory farming.

News and blogs

Podcast

S2 E1: Emma Håkansson

01/03/2024   |     |   Podcast

Emma Håkansson is an activist from Australia, campaigning for the end of animal exploitation in the fashion industry while also reducing the toll fashion has on the environment and the...

Minisodes
Do vegan men have better sex?

February 2024: Vegan News Minisode

21/02/2024   |   Blog

In this episode, we discuss Joey Carbstrong's new documentary, the vegan lunchbox that went viral and how going vegan can improve men's sex lives.

Blog

Easy Vegan

05/02/2024   |     |   Blog

Whether you are considering veganism for animals, the planet or health, there's never been a better time to try vegan.

Minisodes

January 2024: Vegan News Minisode

24/01/2024   |   Blog

In this episode, Faye and Rachel discuss topics including Veganuary, a 3D-printed vegan eel and Mark Zuckerberg's new ‘beef’ farm...

Viva! in the media

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